At Vine.com, we pride ourselves on connecting you with the best products for natural living. Products
that, we believe, are good for you and your family, and can help you reduce your impact on the
environment (compared to products that don't meet our standard.)
Before we carry a product, we review the description provided by the vendor to determine that its
materials and ingredients are organic, natural or made mostly from sustainable materials, or that the
product is energy efficient, water efficient, reusable, designed to remove toxins or powered by
The products we carry must fall into at least one of the following categories based on our review of the vendor's product description:
Grocery Products & Nutritional Supplements: These products are made primarily
of natural ingredients with minimal processing. Natural ingredients are extracted
directly from plants or animals as opposed to being made synthetically. In addition, these products
do not contain any substances on our Banned Ingredients
Personal Care, Beauty, Cleaning & Baby Care Products: These products are made
primarily of plant-based, naturally-derived and non-petroleum ingredients, pure
essential oils and gentle preservatives. They do not contain any substances on our
Banned Ingredients List.
Organic: These products are certified USDA Organic or made with at least 95% organic
ingredients or materials, meaning, they are produced without synthetic pesticides and
fertilizers, antibiotics, hormones, GMOs or radiation.
Designed to Remove Toxins: These products are specifically designed to purify air or water. We
believe they contribute to a healthier home by reducing toxins in the air or water.
Energy Efficient: These products are either ENERGY STAR qualified or specifically designed to
promote energy conservation. Examples include programmable thermostats and CFL lightbulbs.
According to the ENERGY STAR program, qualified products use 10 to 50% less energy than
average, non-rated products in the same category.
Made Mostly from Sustainable Materials: These products are made with at least 50%
materials that are rapidly renewable, responsibly harvested or require no new raw materials in
their manufacture. Examples include mechanically-processed bamboo, cork, wool, soy, hemp,
organic cotton, corn-based plastic, sustainably-harvested wood or recycled, reclaimed, reused
or upcycled materials.
Powered by Renewable Energy: These products generate, or are powered by, renewable
energy. Renewable energy comes from natural resources such as sunlight, wind, water or even
humans. It is considered naturally replenishable, has no limited supply and can be used over
Reusable: These products reduce waste by promoting reuse. If possible, we will include
reusable products that are also made of natural, organic, recyclable or compostable materials.
Water Efficient: These products are either WaterSense® qualified or specifically designed to
promote water conservation. Examples include rain barrels, low-flow sprinklers and faucet
aerators.) According to the WaterSense® program, qualified are products at least 20% more
water efficient than average products in the same category.
On every product page, you'll find additional information about our products, provided by the
companies behind them, so you can easily learn more about the issues that matter to you.
Read more about terms you may come across on our site in our Glossary.